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<?xml version="1.0" encoding="UTF-8"?>
<!DOCTYPE html><html xmlns="http://www.w3.org/1999/xhtml" lang="en">
<head>
<meta charset="utf-8"/>
<title>数据 + 设计</title>
<link rel="stylesheet" type="text/css" href="theme/html/html.css"/>
<script src="js/retina.min.js" type="text/javascript"> </script>
<script src="js/jquery.min.js" type="text/javascript"> </script>
<script src="js/data-design.js" type="text/javascript"> </script>
<meta name="viewport" content="width=device-width, initial-scale=1.0"/>
</head>
<body data-type="book">
<span class="btn open">打开</span>
<div class="navbar">
<div class="title">
<span class="btn close">关闭</span>
<h1>数据 + 设计</h1>
<h2>对信息准备与可视化的简要介绍</h2>
</div>
<nav data-type="toc" id="idp97216">
<ol>
<li data-type="part">
<a href="titlepage01.html">简介</a>
<ol>
<li data-type="copyright-page">
<a href="copyright-page01.html">版权许可</a>
</li>
<li data-type="preface">
<a href="preface01.html">绪言</a>
</li>
<li data-type="foreword">
<a href="foreword01.html">序</a>
</li>
<li data-type="introduction">
<a href="introduction01.html">怎样使用本书</a>
</li>
</ol>
</li>
<li data-type="part">
<a href="part01.html">数据基础</a>
<ol>
<li data-type="chapter">
<a href="ch01.html">基本数据类型</a>
</li>
<li data-type="chapter">
<a href="ch02.html">关于数据聚合/统计</a>
</li>
</ol>
</li>
<li data-type="part">
<a href="part02.html">数据采集</a>
<ol>
<li data-type="chapter">
<a href="ch03.html">调查数据简介</a>
</li>
<li data-type="chapter">
<a href="ch04.html">调查问题类型</a>
</li>
<li data-type="chapter">
<a href="ch05.html">其他的数据采集方法</a>
</li>
<li data-type="chapter">
<a href="ch06.html">发现外部数据</a>
</li>
</ol>
</li>
<li data-type="part">
<a href="part03.html">让数据就绪</a>
<ol>
<li data-type="chapter">
<a href="ch07.html">数据准备</a>
</li>
<li data-type="chapter">
<a href="ch08.html">数据清理</a>
</li>
<li data-type="chapter">
<a href="ch09.html">数据校对种类</a>
</li>
<li data-type="chapter">
<a href="ch10.html">数据清理的能和不能</a>
</li>
<li data-type="chapter">
<a href="ch11.html">数据转换</a>
</li>
</ol>
</li>
<li data-type="part">
<a href="part04.html">数据可视化</a>
<ol>
<li data-type="chapter">
<a href="ch12.html">决定哪些以及多少数据用于呈现</a>
</li>
<li data-type="chapter">
<a href="ch13.html">图形化调查响应结果</a>
</li>
<li data-type="chapter">
<a href="ch14.html">解析信息图</a>
</li>
<li data-type="chapter">
<a href="ch15.html">色彩、字体、图标的重要性</a>
</li>
<li data-type="chapter">
<a href="ch16.html">打印 Vs. 网页,静态 Vs. 交互</a>
</li>
</ol>
</li>
<li data-type="part">
<a href="part05.html">不要做什么</a>
<ol>
<li data-type="chapter">
<a href="ch17.html">知觉欺骗</a>
</li>
<li data-type="chapter"><a href="ch18.html">常见可视化错误</a>
</li>
</ol>
</li>
<li data-type="part">
<a href="#">总结</a>
<ol>
<li data-type="chapter">
<a href="app01.html">资源</a>
</li>
<li data-type="chapter">
<a href="glossary01.html">术语表</a>
</li>
<li data-type="chapter">
<a href="acknowledgments01.html">贡献者/致谢</a>
</li>
</ol>
</li>
</ol>
</nav>
</div>
<section data-type="appendix" data-pdf-bookmark="Appendix B. Resources" id="idp7252736">
<h1>Resources</h1>
<section data-type="sect1" data-pdf-bookmark="Chapter 3: Intro to Survey Design" id="idp7254624">
<h1>Chapter 3: Intro to Survey Design</h1>
<h2>Online survey sites</h2>
<p>Kwik Surveys, <a href="http://www.kwiksurveys.com">http://www.kwiksurveys.com</a></p>
<p>Free Online Surveys, <a href="http://www.freeonlinesurveys.com">http://www.freeonlinesurveys.com</a></p>
<p>Google Forms, <a href="http://www.google.com/google-d-s/createforms.html">http://www.google.com/google-d-s/createforms.html</a></p>
<p>Survey Gizmo, <a href="http://www.surveygizmo.com">http://www.surveygizmo.com</a></p>
<p>Survey Monkey, <a href="https://www.surveymonkey.com">https://www.surveymonkey.com</a></p>
<p>Survey Planet, <a href="https://www.surveyplanet.com">https://www.surveyplanet.com</a></p>
<h1>Chapter 4: Types of Survey Questions</h1>
<h2>Conducting Surveys</h2>
<p>Dierckx, Didier. “The Case of ‘Likert Scales v. Slider Scales,' <em>Market Research </em>(blog) Checkmarket.com, <a href="http://http://stattrek.com/regression/linear-transformation.aspx#">https://www.checkmarket.com/2012/08/likert_v_sliderscales/</a></p>
<p>Fink, Arlene. <em>How to Conduct Surveys: A Step-by-Step Guide, </em>3rd ed., Thousand Oaks, California: SAGE Publications, Inc., 2006.</p>
<p>Fowler, Floyd J. <em>Survey Research Methods</em>, 5th ed., Thousand Oaks, California: SAGE Publications, Inc., 2014.</p>
<p>Gray, George and Neil Guppy. <em>Successful Surveys: Research Methods and Practice, </em>3rd ed., Scarborough, Ontario: Thomson Nelson, 2003.</p>
<p>“Scaled Questions,” Instructional Assessment Resources, The University of Texas at Austin, <a href="http://http://www.utexas.edu/academic/ctl/assessment/iar/teaching/plan/method/survey/responseScale.pdf">http://www.utexas.edu/academic/ctl/assessment/iar/teaching/plan/method/survey/responseScale.pdf</a></p>
<h1>Chapter 7: Getting Data Ready for Cleaning</h1>
<h2>Splitting delimited text into columns in Excel</h2>
<p>“Split text into different cells,” Microsoft Office Support, <a href="http://office.microsoft.com/en-us/excel-help/split-text-into-different-cells-HA102809804.aspx">http://office.microsoft.com/en-us/excel-help/split-text-into-different-cells-HA102809804.aspx</a></p>
<h2>Splitting strings</h2>
<h3>JavaScript</h3>
<p>“JavaScript String split() Method,” W3Schools, <a href="http://www.w3schools.com/jsref/jsref_split.asp">http://www.w3schools.com/jsref/jsref_split.asp</a></p>
<h3>Visual Basic</h3>
<p>“Split Function (Visual Basic),” Microsoft Developer Network, <a href="http://msdn.microsoft.com/en-us/library/6x627e5f(v=vs.90).aspx">http://msdn.microsoft.com/en-us/library/6x627e5f(v=vs.90).aspx</a></p>
<h2>String Operations in Python</h2>
<p>“Common string operations,” The Python Standard Library, Python Software Foundation, <a href="https://docs.python.org/2/library/string.html">https://docs.python.org/2/library/string.html</a></p>
<h2>Missing Data</h2>
<p>Osborne, Jason W., “Dealing with Missing or Incomplete Data: Debunking the Myth of Emptiness,” Ch 6, Best Practices in Data Cleaning, Los Angeles, CA: SAGE Publications, Inc, 2013:</p>
<h1>Chapter 8: Data Cleaning</h1>
<h2>Spreadsheet software</h2>
<p>“List of spreadsheet software,” Wikipedia, <a href="http://en.wikipedia.org/wiki/List_of_spreadsheet_software">http://en.wikipedia.org/wiki/List_of_spreadsheet_software</a></p>
<h2>Regular Expressions</h2>
<h3>Guides and Testers</h3>
<p>“Regular Expressions - User Guide,” Zytrax, <a href="http://www.zytrax.com/tech/web/regex.htm">http://www.zytrax.com/tech/web/regex.htm</a></p>
<p>RegExr v2.0, <a href="http://www.regexr.com">http://www.regexr.com</a></p>
<h3>JavaScript</h3>
<p>“JavaScript RegExp Reference,” W3Schools, <a href="http://www.w3schools.com/jsref/jsref_obj_regexp.asp">http://www.w3schools.com/jsref/jsref_obj_regexp.asp</a></p>
<h3>Python</h3>
<p>“Regular expression operations,” The Python Standard Library, Python Software Foundation, <a href="https://docs.python.org/2/library/re.html">https://docs.python.org/2/library/re.html</a></p>
<h1>Chapter 10: What Data Cleaning Can and Can’t Catch</h1>
<h2>Data Transformations</h2>
<p>“Transformations to Achieve Linearity,” Stat Trek, <a href="http://stattrek.com/regression/linear-transformation.aspx#">http://stattrek.com/regression/linear-transformation.aspx#</a></p>
</section>
</section>
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