diff --git a/content/implementations.html b/content/implementations.html
index 84ec3e8..c7d8655 100644
--- a/content/implementations.html
+++ b/content/implementations.html
@@ -15,7 +15,7 @@ <h2 class="b ttu ma0 pb5 f-30">
       <div class="fl w-100 w-third-ns pv2 ph2 ph4-l">
         <img src="../img/ipld-component-1.svg" style="height:151px" />
         <h3 class="f3 b ma0 pt4 pb3">CID</h3>
-        <p class="lh-copy">Self-describing content-addressed identifiers for distributed systems. This is the standard format all hash-chain based data structures can be expressed as per the IPLD standard.</p>
+        <p class="lh-copy">Content IDentifiers: self-describing content-addressed identifiers for distributed systems. This is the standard format all hash-chain based data structures can be expressed as per the IPLD standard.</p>
       </div>
       <div class="fl w-100 w-third-ns pv2 ph2 ph4-l">
         <img src="../img/ipld-component-2.svg" style="height:151px" />